HOW A COUNTRY BRAND BOOSTS OR LIMIT YOUR BUSINESS?
People always highly welcome products made from Germany or Japanese. We all mark the word “good quality” to all products from them just because those countries are famous for creating high-quality products, not because they experience themselves.
When it comes to Chinese products, we all mark them as cheap and low quality.
When it comes to Italian coffee, the first thought comes to us is more likely that they must taste good even they don’t grow any coffee tree and don’t process any beans.
When it comes to Vietnamese coffee, people mark the word ” commodities” and categorize them as low quality, especially #robusta. That happens because we have a long history to export low-quality robusta as material to make instant coffee and sell coffee to famous brands who are less likely to tell you where the coffee from.
There are some people read our posts about coffee and comment “Robusta is junk”. It truly hurts us, but also it makes us become more consistent to work on our goal ” Make good Vietnamese coffee becomes popular in global”.
Before you give us a judge, please experience our coffee’s taste and flavor first.
Vietnam is changing, become more win-win and fair- player. I would love to connect you all to Vietnamese Businessmen whose core value is the quality of products and great care to their customers.
Get a cup of Vietnamese coffee, let us closer and support each other.
With love from Vietnam!
https://www.lonelyplanet.com/a…/a-guide-to-vietnamese-coffee
